Building the Customer-Centric Enterprise: Data Warehousing Techniques for Supporting Customer Relationship Management (книга)
Building the Customer-Centric Enterprise: Data Warehousing Techniques for Supporting Customer Relationship Management | |
Автор: | Claudia Imhoff Lisa Loftis Jonathan G. Geiger |
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Оригинал издан: | ???? |
«Building the Customer-Centric Enterprise: Data Warehousing Techniques for Supporting Customer Relationship Management» — книга ???? года.
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От издателя
«Strategies for leveraging information technologies to improve customer relationships With E-business comes the opportunity for companies to really get to know their customers--who they are and their buying patterns. Business managers need an…»