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Business Marketing Management: A Strategic View of Industrial and Organizational Markets (книга)

Business Marketing Management: A Strategic View of Industrial and Organizational Markets
Автор: Michael D. Hutt
Thomas W. Speh
Оригинал издан: ????

«Business Marketing Management: A Strategic View of Industrial and Organizational Markets»книга ???? года.

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«Providing the most current and complete treatment of business-to-business marketing, this comprehensive market leader captures and integrates the latest developments in market analysis, relationship management, supply chain management, marketing…»

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