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Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business (книга)

Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business
Автор: Roland Marchand
Оригинал издан: ????

«Creating the Corporate Soul: The Rise of Public Relations and Corporate Imagery in American Big Business»книга ???? года.

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«Over the course of the twentieth century the popular perception of America's giant corporations has undergone an astonishing change. Condemned as dangerous leviathans in the century's first decades, by 1945 major corporations had become…»

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