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Culture and Positioning as a Determinant of Strategy: Personlity and the Business Organization (книга)

Culture and Positioning as a Determinant of Strategy: Personlity and the Business Organization
Автор: Tony Ellson
Оригинал издан: ????

«Culture and Positioning as a Determinant of Strategy: Personlity and the Business Organization»книга ???? года.

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« Strategic positioning is the assertion of an organizations personality on decisions of how and where to compete, it determines competitive position in the market place and differentiates the offering to the market. Operational positioning is an…»

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