Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions (книга)
Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions | |
Автор: | Leonard H. Hoyle |
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Оригинал издан: | ???? |
Серия: | The Wiley Event Management Series |
«Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions» — книга ???? года.
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От издателя
«Authored by a well-known figure in the field. — Overview chapters explore topics such as electronic marketing strategies, funding, budgeting, promotion, and advertising. — Individual chapters address the differences involved in marketing…»