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From Brand Vision to Brand Evaluation: Strategically Building and Sustaining Brands (книга)

From Brand Vision to Brand Evaluation: Strategically Building and Sustaining Brands
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Оригинал издан: ????

«From Brand Vision to Brand Evaluation: Strategically Building and Sustaining Brands»книга ???? года.

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«'From Brand Vision to Brand Value' presents the reader with practical applications for brand building that build upon the theoretical background outlined in «Creating Powerful Brands», a hugely successful text co-written by the author. It…»

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