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How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail (книга)

How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail
Автор: Drayton Bird
Оригинал издан: 2003

«How to Write Sales Letters That Sell: Learn the Secrets of Successful Direct Mail»книга 2003 года.

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«The right piece of direct mail can produce excellent response rates and have an extraordinary effect on business. But why do some sale letters achieve spectacular results while others are instantly consigned to the bin? This book reveals the secrets…»

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