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Marketing Places: Attracting Investment, Industry, and Tourism to Cities, States, and Nations (книга)

Marketing Places: Attracting Investment, Industry, and Tourism to Cities, States, and Nations
Автор: Philip Kotler
Donald H. Haider
Irving Rein
Оригинал издан: 2002

«Marketing Places: Attracting Investment, Industry, and Tourism to Cities, States, and Nations»книга 2002 года.

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« Today's headlines report cities going bankrupt, states running large deficits, and nations stuck in high debt and stagnation. Philip Kotler, Donald Haider, and Irving Rein argue that thousands of «places» -- cities, states, and nations -- are in…»

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