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Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work (книга)

Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work
Автор: Julian Cummins
Roddy Mullin
Оригинал издан: ????

«Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work»книга ???? года.

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«This fully updated third edition includes new developments in the field of sales promotion, exploring use of the Internet, e-mail, and text messaging, and also features a new interactive self-study question-and-feedback section. Packed with case…»

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