Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work (книга)
Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work | |
Автор: | Julian Cummins Roddy Mullin |
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Оригинал издан: | ???? |
«Sales Promotion: How to Create, Implement and Integrate Campaigns That Really Work» — книга ???? года.
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От издателя
«This fully updated third edition includes new developments in the field of sales promotion, exploring use of the Internet, e-mail, and text messaging, and also features a new interactive self-study question-and-feedback section. Packed with case…»