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Technobrands: How to Create and Use, Brand Identity to Market, Advertise and Sell Technology Products (книга)

Technobrands: How to Create and Use, Brand Identity to Market, Advertise and Sell Technology Products
Автор: Chuck Pettis
Оригинал издан: ????

«Technobrands: How to Create and Use, Brand Identity to Market, Advertise and Sell Technology Products»книга ???? года.

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«In TechnoBrands, Chuck Pettis introduces the first published step-by-step process for building brands. While modern day “branding” has been around for more than a century—everybody knows the power of names such as…»

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