The Art of Cause Marketing: How to Use Advertising to Change Personal Behavior and Public Policy (книга)
The Art of Cause Marketing: How to Use Advertising to Change Personal Behavior and Public Policy | |
Автор: | Richard Earle |
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Оригинал издан: | ???? |
«The Art of Cause Marketing: How to Use Advertising to Change Personal Behavior and Public Policy» — книга ???? года.
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От издателя
« «Richard Earle has written an invaluable book about how to use the medium for the benefit of the people instead of just selling Doritoes. I applaud him for making this contribution and reminding us of how even the advertising industry can have…»