The CRM Project Management Handbook: Building Realistic Expectations and Managing Risk (книга)
The CRM Project Management Handbook: Building Realistic Expectations and Managing Risk | |
Автор: | Michael Gentle |
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Оригинал издан: | ???? |
«The CRM Project Management Handbook: Building Realistic Expectations and Managing Risk» — книга ???? года.
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От издателя
«Once you have bought into the concept of customer relationship management (CRM), how do you separate the practical and useful from the pie-in-the-sky to plan, scope and implement a project that delivers tangible results? With CRM project failure…»