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The Power of Product Platforms: Building Value and Cost Leadership (книга)

The Power of Product Platforms: Building Value and Cost Leadership
Автор: Marc H. Meyer
Alvin P. Lehnerd
Оригинал издан: ????

«The Power of Product Platforms: Building Value and Cost Leadership»книга ???? года.

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« Most companies know that long-term success does not hinge on any single product but on a continuous stream of value-rich products that target growth markets. Yet many firms inexplicably develop one product at a time, and by doing so fail to…»

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