Corporate Cultures and Global Brands (книга)
Corporate Cultures and Global Brands | |
Автор: | ' |
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Оригинал издан: | 2004 |
«Corporate Cultures and Global Brands» — книга 2004 года.
Содержание |
Содержание 
От издателя 
«Book DescriptionThis interesting book covers the development of 19 prominent European, American and Asian companies from their humble origins to their current status as global operators. The case studies review the changes of their corporate…»