Handbook of Relationship Marketing (книга)
Handbook of Relationship Marketing | |
Автор: | Jagdish N. Sheth Atul Parvatiyar |
---|---|
Оригинал издан: | ???? |
«Handbook of Relationship Marketing» — книга ???? года.
Содержание |
Содержание 
От издателя 
«As businesses increasingly stress the importance of cooperation and collaboration with suppliers and customers, relationship marketing is emerging as the «core» of all marketing activity. In recent years, there has been an explosive growth in…»