Internal Marketing: Directions for Management (книга)
Internal Marketing: Directions for Management | |
Автор: | Richard J. Varey Barbara R. Lewis |
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Оригинал издан: | ???? |
«Internal Marketing: Directions for Management» — книга ???? года.
Содержание |
Содержание 
От издателя 
«By bringing together a multi-disciplinary set of leading writers in the field of service marketing and management, this book represents a much-needed resource in the current state-of-the-art research and conceptual development in internal marketing.…»