International Marketing and Export Management (книга, ????)
International Marketing and Export Management | |
Автор: | Gerald Albaum |
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Оригинал издан: | 2004 |
«International Marketing and Export Management» — книга 2004 года.
Содержание |
Содержание 
От издателя 
«Book Description This book comprehensively covers both international marketing and export management. This is a focus on marketing decisions and management processes involved in exporting and not simply a ‘how to» treatment of…»