The New Global Marketing Reality (книга)
The New Global Marketing Reality | |
Автор: | Roger Palmer Richard Brookes |
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Оригинал издан: | ???? |
«The New Global Marketing Reality» — книга ???? года.
Содержание |
Содержание 
От издателя 
« Marketing practices have fundamentally changed over the past decade. This book documents the nature of these changes, examines their impact on marketers and marketing, explains the results of a major international study into the changing nature…»