Business Marketing: Connecting Strategy, Relationships, and Learning (книга, ????)
Business Marketing: Connecting Strategy, Relationships, and Learning | |
Автор: | F. Robert Dwyer |
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Оригинал издан: | 2005 |
«Business Marketing: Connecting Strategy, Relationships, and Learning» — книга 2005 года.
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Содержание 
От издателя 
«Book DescriptionThis text is targeted at the undergraduate Business Marketing course. It introduces the concepts of marketing to businesses and stresses the importance of building relationships with customers.…»