Consumers and Services (книга)
| Consumers and Services | |
| Автор: | Mark Gabbott Gillian Hogg |
|---|---|
| Оригинал издан: | ???? |
«Consumers and Services» — книга ???? года.
Содержание |
Содержание 
От издателя 
«Increasing attention has been paid in recent years to the marketing of services. This has been prompted by a recognition that services are an increasingly important sector of the economy and that they require a different approach to marketing.…»