Customer Connections: New Strategies for Growth (книга)
Customer Connections: New Strategies for Growth | |
Автор: | Robert E. Wayland Paul M. Cole |
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Оригинал издан: | ???? |
«Customer Connections: New Strategies for Growth» — книга ???? года.
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От издателя 
«With this book, managers have a rigorous new approach to building firm value. The authors offer a comprehensive system for putting customer relationships at the center of the business and give managers the tools for implementing customer-based…»