Inside Information: Making Sense of Marketing Data (книга)
Inside Information: Making Sense of Marketing Data | |
Автор: | D. V. L. Smith J. H. Fletcher |
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Оригинал издан: | ???? |
«Inside Information: Making Sense of Marketing Data» — книга ???? года.
Содержание |
Содержание 
От издателя 
«The twenty-first century has brought with it an inundation of information with which business has to grapple. For those who have to make sense of information on a day-to-day basis, a new set of information skills and competencies, a new set of…»