International Marketing: Analysis and Strategy, Third Edition (книга)
International Marketing: Analysis and Strategy, Third Edition | |
Автор: | Sak Onkvisit John J. Shaw |
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Оригинал издан: | ???? |
«International Marketing: Analysis and Strategy, Third Edition» — книга ???? года.
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От издателя 
« This excellent book offers a good balance between theory and practice while providing solid theoretical and conceptual foundations to the discipline of international marketing. The approach is analytical rather than merely descriptive, with an…»