Marketing the Unknown: Developing Market Strategies for Technical Innovations (книга)
Marketing the Unknown: Developing Market Strategies for Technical Innovations | |
Автор: | Paul Millier |
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Оригинал издан: | ???? |
«Marketing the Unknown: Developing Market Strategies for Technical Innovations» — книга ???? года.
Содержание |
Содержание 
От издателя 
«» the most detailed, accurate and pragmatic approach to emergent markets that I know. It should be of interest to anyone who is in charge of transforming research investments into products with a secured market. To me, it is not just a book:…»