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Advertising to Children: Concepts and Controversies (книга)

Advertising to Children: Concepts and Controversies
Автор: M. Carole Macklin
Les Carlson
Оригинал издан: ????

«Advertising to Children: Concepts and Controversies»книга ???? года.

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«Children's advertising is a subject that raises many pertinent issues of morality. Marketers want to know if their huge investment in the children's market is well spent; parents and educators are anxious to learn how effective this type of…»

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