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Bottom Line Competitive Intelligence (книга)

Bottom Line Competitive Intelligence
Автор: John J. McGonagle
Carolyn M. Vella
Оригинал издан: ????

«Bottom Line Competitive Intelligence»книга ???? года.

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«Almost two decades after it emerged as an essential business tool, competitive intelligence is still finding its way. Despite its recognized importance, companies struggle to acquire the kind of intelligence they need and measure its effectiveness…»

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