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Business Strategy Formulation: Theory, Process, and the Intellectual Revolution (книга, ????)

Business Strategy Formulation: Theory, Process, and the Intellectual Revolution
Автор: Anthony W. Ulwick
Оригинал издан: 2005

«Business Strategy Formulation: Theory, Process, and the Intellectual Revolution»книга 2005 года.

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«Book DescriptionAs the dominant paradigm of economic activity is shifting to a focus on creating customer value, it is becoming increasingly clear that companies must be able to formulate business strategies, product and service strategies and…»

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