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Business to Business Marketing: Strategies and Implementation (книга)

Business to Business Marketing: Strategies and Implementation
Автор: Daniel Michel
Оригинал издан: 2003

«Business to Business Marketing: Strategies and Implementation»книга 2003 года.

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«Book Description This text is an adaptation of a successful French text which is now into its second edition. A major strength of this text is the European perspective it offers on managing business to business markets, as an alternative to the…»

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