Consumer Behavior, Sixth Edition (книга)
Consumer Behavior, Sixth Edition | |
Автор: | Michael R. Solomon |
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Оригинал издан: | ???? |
«Consumer Behavior, Sixth Edition» — книга ???? года.
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От издателя
« Communicating a fascination for the everyday activities of people, this leading book on consumer behavior examines how our world is influenced by the action of marketers, and considers how products, services, and consumption contribute to the…»