Consumer Behavior: In Fashion (книга)
Consumer Behavior: In Fashion | |
Автор: | Michael R. Solomon |
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Оригинал издан: | 2003 |
«Consumer Behavior: In Fashion» — книга 2003 года.
Содержание |
Содержание
От издателя
«Explores the social psychology of consumer behavior in relation to clothing. Features multi-cultural highlights. For fashion marketers and general readers who want insight into their own fashion buying habits. …»