Contemporary Advertising w/ AdSim CD-ROM (книга)
Contemporary Advertising w/ AdSim CD-ROM | |
Автор: | William F. Arens |
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Оригинал издан: | 2004 |
«Contemporary Advertising w/ AdSim CD-ROM» — книга 2004 года.
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От издателя
«Book DescriptionContemporary Advertising, 9e, is one of the best-selling advertising texts in this field. Known as the “coffee table book” for Advertising, it is known for its current examples, the author’s ability to pull from…»