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Key Account Management and Planning: The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset (книга)

Key Account Management and Planning: The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset
Автор: Noel Capon
Оригинал издан: ????

«Key Account Management and Planning: The Comprehensive Handbook for Managing Your Company's Most Important Strategic Asset»книга ???? года.

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« The vastly increased level of competitive intensity faced by corporations and the increased costs of selling have radically changed the nature of the traditional selling process. Key or «strategic» accounts have now become a company's most…»

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