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MP Taking Sides: Marketing with PowerWeb (книга)

MP Taking Sides: Marketing with PowerWeb
Автор: Bart Macchiette
Abhijit Roy
Оригинал издан: ????

«MP Taking Sides: Marketing with PowerWeb»книга ???? года.

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«This debate style reader is designed to introduce students to controversies in marketing. The readings, which represent the arguments of leading business professionals and marketing researchers, reflect a variety of viewpoints and have been selected…»

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