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Market Orientation in Food and Agriculture (книга)

Market Orientation in Food and Agriculture
Автор: Klaus G. Grunert
Hanne Hartvig Larsen
Tage Koed Madsen
Allan Baadsgaard
Оригинал издан: ????

«Market Orientation in Food and Agriculture»книга ???? года.

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«What is market orientation in the food sector, and how can food companies become more market-oriented? This book investigates these questions through an empirical study of selected Danish food companies and their activities in three important export…»

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