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Marketing Decisions Under Uncertainty (книга)

Marketing Decisions Under Uncertainty
Автор: Dung Nguyen
Оригинал издан: ????

«Marketing Decisions Under Uncertainty»книга ???? года.

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«Uncertainty plays an important role in marketing decisions such as pricing, promotion, advertising and salesforce management. While there have been significant progresses made in ing marketing behaviors in a stochastic environment, the work is…»

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