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Marketing for the Nonmarketing Executive: An Integrated Resource Management Guide for the 21st Century (книга)

Marketing for the Nonmarketing Executive: An Integrated Resource Management Guide for the 21st Century
Автор: Norton Paley
Оригинал издан: ????

«Marketing for the Nonmarketing Executive: An Integrated Resource Management Guide for the 21st Century»книга ???? года.

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«What does a marketing-driven company stand for in the Internet age? As a nonmarketing executive, why should you give any attention to the subject? How would internalizing the fine points of the subject contribute to your effectiveness on the job? In…»

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