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New-Product Diffusion Models (книга)

New-Product Diffusion Models
Автор: Vijay Mahajan
Eitan Muller
Yoram Wind
Оригинал издан: ????

«New-Product Diffusion Models»книга ???? года.

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«Product sales, especially for new products, are influenced by many factors. These factors are both internal and external to the selling organization, and are both controllable and uncontrollable. Due to the enormous complexity of such factors, it is…»

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