Ratings Analysis: The Theory And Practice Of Audience Research (книга)
Ratings Analysis: The Theory And Practice Of Audience Research | |
Автор: | James G. Webster |
---|---|
Оригинал издан: | 2005 |
«Ratings Analysis: The Theory And Practice Of Audience Research» — книга 2005 года.
Содержание |
Содержание
От издателя
«Book DescriptionRatings Analysis: The Theory and Practice of Audience Research provides a thorough and up-to-date presentation of the ratings industry and analysis processes. It serves as a practical guide for conducting audience research, offering…»