Strategic Management of Technology and Innovation (книга)
Strategic Management of Technology and Innovation | |
Автор: | Robert A. Burgelman |
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Оригинал издан: | 2003 |
«Strategic Management of Technology and Innovation» — книга 2003 года.
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От издателя
«Book DescriptionThe 4th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership, by using a combination of text, readings, and cases to bring to…»