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Strategic Marketing Problems: Cases and Comments, 10th Edition (книга)

Strategic Marketing Problems: Cases and Comments, 10th Edition
Автор: Roger Kerin
Robert Peterson
Оригинал издан: ????

«Strategic Marketing Problems: Cases and Comments, 10th Edition»книга ???? года.

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« This best-selling book is dedicated to the development of decision-making skills in marketing. It introduces concepts and tools useful in structuring and solving marketing problems, while extensive case studies provide an opportunity for those…»

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