Поиск
На сайте: 566443 статей, 285463 фото.

Strategic Relationship Marketing (книга)

Strategic Relationship Marketing
Автор: Soeren Hougaard
Mogens Bjerre
Оригинал издан: ????

«Strategic Relationship Marketing»книга ???? года.

Содержание

Содержание

От издателя

«There is more and more evidence that economic effectiveness and quality in customer relations must be viewed as a separate strategic issue in marketing. The attributes of exchanges, i.e. reciprocity, interdependence, partnership and transparency…»

Рецензии

См. также

Ссылки