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The Balanced Scorecard: Translating Strategy into Action (книга)

The Balanced Scorecard: Translating Strategy into Action
Автор: Robert S. Kaplan
David P. Norton
Оригинал издан: 1996

«The Balanced Scorecard: Translating Strategy into Action»книга 1996 года.

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«Here is the book — by the recognized architects of the Balanced Scorecard — that shows how managers can use this revolutionary tool to mobilize their people to fulfill the company's mission. More than just a measurement system, the Balanced…»

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