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The CRM Handbook: A Business Guide to Customer Relationship Management (книга)

The CRM Handbook: A Business Guide to Customer Relationship Management
Автор: Jill Dyche
Оригинал издан: 2002
Серия: Addison-Wesley Information Technology Series

«The CRM Handbook: A Business Guide to Customer Relationship Management»книга 2002 года.

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«As the thinkers have said, you should strive in all situations to know yourself and know your enemy. Most of history's great thinkers, however, were not in business. In business, you have to know your customer and understand how your company…»

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