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The Concise Encyclopedia of Advertising (книга)

The Concise Encyclopedia of Advertising
Автор: Donald
Ph.D. Baack
Оригинал издан: 2005

«The Concise Encyclopedia of Advertising»книга 2005 года.

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«Book DescriptionAt your fingertips?find advertising terms and concepts quickly and easily in this A-Z reference guide! As with many institutions, advertising has developed its own vocabulary. While some terms and concepts may overlap with…»

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