The Marketing Era: From Professional Practice to Global Provisioning (книга)
The Marketing Era: From Professional Practice to Global Provisioning | |
Автор: | Kalman Applbaum |
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Оригинал издан: | ???? |
«The Marketing Era: From Professional Practice to Global Provisioning» — книга ???? года.
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От издателя
«This book is the first of its kind to map out the organizing principles and cultural logic of marketing, and trace the profession's ascent genealogically.…»