The New Direct Marketing: How to Implement A Profit-Driven Database Marketing Strategy (книга)
The New Direct Marketing: How to Implement A Profit-Driven Database Marketing Strategy | |
Автор: | David Shepard Associates |
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Оригинал издан: | ???? |
«The New Direct Marketing: How to Implement A Profit-Driven Database Marketing Strategy» — книга ???? года.
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От издателя
«Deploy marketing dollars more efficiently In today's take-no-prisoners direct marketing battleground, the only way to win is to recognize and exploit all of DM?s interconnecting components. Using cutting-edge research and examples drawn from…»