Understanding Competitive Advantage: The Importance of Strategic Congruence and Integrated Control (книга)
Understanding Competitive Advantage: The Importance of Strategic Congruence and Integrated Control | |
Автор: | Fredrik Nilsson |
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Оригинал издан: | 2004 |
«Understanding Competitive Advantage: The Importance of Strategic Congruence and Integrated Control» — книга 2004 года.
Содержание |
Содержание
От издателя
«Book DescriptionThis book is about competitive advantage and how it is created at the company level. Our theoretical starting point is that the alignment of strategies and control systems affects the firm's chances of successfully positioning itself…»