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Why We Shop: Emotional Rewards and Retail Strategies (книга)

Why We Shop: Emotional Rewards and Retail Strategies
Автор: Jim Pooler
Оригинал издан: 2003

«Why We Shop: Emotional Rewards and Retail Strategies»книга 2003 года.

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«Shopping is one of the most challenging and rewarding human activities. Pooler offers a captivating exploration of the emotional and psychological dimensions of shopping. What drives shoppers in various situations? Why do we shop…»

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